Video 6: Pitch Structure

Everyone likes to create pitches in their own way, so this all should be taken purely as an example. As long as your pitch conveys the heart and passion of your idea, and presents your characters and story in a compelling way, then you’re good.

However, if you’re still feeling like you’d like more specific guidance, here are some of the things we would ideally like to see in a pitch document that you send to us: 

• The top-line concept. Please tell us what your show is about. For example, ‘This is a show about X character facing X challenges set in X world, told in the form of a serialised dramedy (or whatever genre/format)’.  

• Main character(s): We’d like to connect with your lead character(s) first and foremost, and we’d like to understand what will make us want to be or be with them in the show. What makes them funny, what makes them flawed, what big choices are they facing? 

• Supporting cast: We’d like to get a sense of some of the characters surrounding your lead character, and who they are and how they interact with your lead character(s). 

• We’d ideally like to read a description of a typical story (episode) or the top-line story across multiple episodes (series arc) so we can get a feel for the tone and genre and general pace of the show you hope to create.  

• We’d like to read a paragraph about the world the show takes place in, so we can better ‘live’ in your idea and experience the world you’ve created.  

Above all, the most important thing is your passion, so feel free to ignore our suggestions and just tell us about your idea straight from the heart. Hopefully these bootcamp videos have been helpful, but as ever -- our main aim is to help you express your vision in your own personal style. We’re privileged to get to read your ideas - thank you for sending them in!